Aweber Vs GetResponse Comparison

Aweber and GetResponse are both rather popular autoresponder services online that boast of excellent customer care support, user-friendly interfaces, advanced tracking features and email analytics. They function as effective tools for hosting your mailing lists, creating newsletter templates and sending these to subscribers. With the help of these tools, you can automate communications to your subscribers at pre-defined intervals. However, each of these autoresponders like Aweber and GetResponse has its own share of advantages and disadvantages. You need to therefore compare the features and pricings, customer care support and interfaces before you can choose any one. So, a detailed comparison between Aweber and GetResponse can help you take an informed decision.

Building lists: Compared to Aweber, GetResponse has better infrastructural facilities to build up a mailing list. You can post an advertisement to GetResponse’s network to build your mailing list for very low rates.

Inbox preview: This feature is important because it enables you to view how your emails will appear before they are sent to the customer inboxes. This feature is very necessary when you planning to send HTML emails. While GetResponse offers this useful feature, Aweber does not. Unless you are specifically interested in sending HTML emails exclusively, you can always use Aweber.

Brand recognition: It has been seen that the better known blogs used Aweber in comparison to GetResponse because Aweber offers better deliverability rates and has zero spam tolerance.

Prices: GetResponse appears to be more popular where pricing is concerned because it will charge only about $11 for every 500 subscribers and $15 for 1000 subscribers. Aweber in comparison, charges more, about $19 for every 500 subscribers.

Templates: The templates offered by Aweber look slightly better than those provided by GetResponse. The latter has templates some of which look dated and not visually as appealing as those provided by Aweber. A point to remember is that GetResponse templates can adjust better technically on any device whereas Aweber templates were not so responsive earlier. However, Aweber has recently rectified this problem and now a customer can enjoy responsive templates in both.

Data import: Till recently, GetResponse made it easier to create marketing campaigns using existing mailing lists compared to Aweber.

Integration: Integration with the third party sites was easier through Aweber; although both these autoresponders offer integration with sites like PayPal. The GetResponse integrations involve creating a “zapier” to make this work.

Support: In terms of support, both offer phone and email supports but the live chat support by GetResponse gives it a stronger edge.

While you cannot decide on any one of these autoresponders on an impulse, it makes sense to actually sign up for a trial period to understand how well they function. In terms of trial periods, Aweber is more customer-friendly because it allows you to try out their services for as less as $1 a month. Therefore, the risks are lower compared to signing up with GetResponse which makes the buyer pay full price for a single month’s service. Both the autoresponders offer a wide range of useful tools for creating, maintaining and communicating with a database. Even the newcomer should not find it hard to manage these e-communications using the autoresponders. GetResponse is better suited for companies that demand greater social media outreach.

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